BUSINESS TO INDUSTRIAL

Business to industrial marketing is the marketing of goods and services by one business to a manufacturer. An example of an industrial product that is successfully marketed to computer manufacturers is Dell processing chips.

Industrial products are often sold by request for quotes (RFQs). Industrial marketers are often required to have advanced technical knowledge on the industrial products they sell. Sometimes industrial marketers have backgrounds as technicians or engineers.

BUSINESS TO INDUSTRIAL MARKETING STRATEGIES

The strategies behind industrial marketing can include: request for proposals (RFPs), request for information (RFIs), case studies, white papers, PR, custom website design tailored to the unique industrial buyer, email marketing, presentations, specification sheets, personal selling, search engine optimization, branding – just to name a few.

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LEVERAGE THE HOLY GRAIL WITH YOUR BUSINESS TO INDUSTRIAL MARKETING

We can help your business successfully market its products and/or services to industrial businesses. We believe that if you have a business that can offer value to an industrial business in some way, then we can help you better market to them. If you want to add proven marketing strategy to your business – then contact us today.